Schedule of Events
Thursday, September 29
3:00 - 4:15 pm
Jason Young Southwest Airlines Customer Service Culture All
Attendees
4:30 " 6:00 pm
Ice Breaker Fun Get to Know Your Peers All Attendees
7:30 " 9:00 pm
Welcome Reception All Attendees
Friday, September 30
7:30 " 8:30 am
Breakfast Come Hungry All Attendees
8:30 " 9:25 am
Jason Young The Southwest Airlines Effect All Attendees
9:30 " 10:30 am
Ron Pilger/Blaine Fowler 2010 Best Year Ever! How Did They Do
It? Roundtable Sales/Managers
John Cribb Buying a New Publication? Make it Happen Publishers
Ellen Hanrahan Shortcuts to Creating Effective Ads Graphics
10:45 " noon
American Press Institute Turn Your Newspaper into an Ad Agency
Publishers/Managers/Graphics
Mitch Henderson Effective Sales Sales
12:15 " 1:15 pm
Lunch A chance to enjoy the Peppermill s cuisine All Attendees
1:30 " 2:30 pm
CVC Media Panel Media Buyers Panel Publishers/Managers/Sales
Mitch Henderson Sales Techniques (Round Two) Sales
Ed Henninger Advertising Design Workshop Graphics
2:45 " 3:30 pm
Peppermill Guest Speaker Excellence in Customer Service All
Attendees
3:30 " 5:30 pm
3-Minute Idea Exchange Revised and Revitalized with New Ideas
All Attendees
7:00 pm - ?
Dinner/Banquet/Entertainment Food, friends, awards and music
All Attendees
Saturday, October 1
8:00 " 9:00 am
Breakfast Fuel up for the Day All Attendees
9:00 " 10:15 am
Borrell Associates Traditional Media Companies Adopting New
Technologies All Attendees
Mark Rood/TOMA Sell More With Top of Mind Awareness Sales
10:30 " 11:45 am
Ellen Hanrahan Mastering Good Design for Great Results
Graphics
Ed Henninger License to Print Money Publishers
American Press Institute Drivers of Effective Sales Force
Management Publishers/Managers/Sales
Noon " 1:00 pm
Lunch Feeding Time Again All Attendees
1:30 " 2:45 pm
Sales Roundtable Share & Learn New Ideas with Your Peers
Sales
TiWi Weather Make Money Online Now Publishers/Managers/Sales
Publishers Roundtable What s On Your Mind? Publishers/Managers
3:00 " 3:30 pm
Conference Wrap-Up Stay for Those Great Door Prizes! All
Attendees
